LK Bennett taps True Fit technology to bring artificial intelligence to its digital fit experience
British fashion brand, LK Bennett, has teamed with TrueFit, a platform that decodes size and fit for digital consumers, as it looks to increase conversion, reduce returns, and drive customer loyalty.
It will leverage True Fit’s Fashion Genome solution where recommendations are powered by the demographics, fit preferences, and transactional behaviour of millions of global shoppers and enhanced by AI and continuous machine learning.
Amplience brings in retail technology veteran Anthony Lye as new Chief Executive Officer
AI content specialist Amplience has appointed Anthony Lye as its new Chief Executive Officer.
He says: “Customers tell us they need agile solutions that embrace AI and allow each brand to dynamically generate persuasive content and media across various channels to create seamless customer experiences.”
“Ensuring all touchpoints provide the rich and engaging shopping experiences that delights customers and delivers performance is what we will provide.”
Lye comes to Amplience from Palantir Technologies where, as Global Head, he has been responsible for expanding its Apollo service and the company’s Growth Business Unit and its artificial intelligence strategy.
Prior to that, he was Executive Vice President and General Manager at NetApp, a data storage and management company where he built the Public Cloud Business Unit.
Other roles have included Board Member at Spoken Communications, EVP and Chief Cloud Officer at Guidewire Software, and he is also an Operating Advisor at Bessemer Venture Partners and is on the board of trustees for the University of Bath in England.
Former Kingfisher Chief Digital and Technology Officer JJ Van Oosten joins Boston Consulting Group
JJ Van Oosten has joined Boston Consulting Group on a part time basis as Senior Advisor.
Earlier this year, Van Oosten stepped down from the role of Chief Digital and Technology Officer at Kingfisher, the retail group whose brand portfolio includes B&Q, Castorama, Screwfix, Brico Dépôt and Koçtaş.
In a LinkedIn post, he said: “It is now time for me to pass the baton over to the wonderful team and to focus on my personal interests.”
“Over the last there years, together, we have doubled our e-commerce participation from 8% to 16% of group sales. We put stores at the centre of our fulfilment strategy. We also offered more choice and speed to our customers.”
He added: “We successfully launched marketplaces in the UK for B&Q, in Iberia for Brico Dépôt and have clear roll-out plans. In the UK, our Screwfix customers can get their products under 60 minutes using ‘Sprint’ on the app.”
“Above all, we have developed and attracted world class talent across e-commerce, digital marketing, data (science), product management and technology. We have clear plans. Thank you. I wish you all the very best.”
Beyoncé fans get taste of checkout free technology at Zippin powered Nissan Stadium stores in Nashville, Tennessee
Thanks, then, to checkout-free stores firm Zippin, who posted the following tweet, ahead of a concert at Nissan Stadium in Nashville, Tennessee (part of her Renaissance World Tour).
