Kraft Heinz Company
The Kraft Heinz Company has unveiled HEINZ REMIX, pitched as the first customisable and IoT enabled digital sauce dispenser that allows consumers to personalise their own flavour creations.
With over 200 potential sauce combinations, this is the latest offering from the firm’s foodservice or Away From Home (AFH) division.
The free standing machine is touchscreen operated, enabling consumers to first select from a range of “bases” – currently Heinz Ketchup, Ranch, 57 Sauce, and BBQ Sauce – then personalise further with one or more “enhancers” – currently Jalapeño, Smoky Chipotle, Buffalo, and Mango – at their preferred intensity level (low, medium, high).
“As a company, we’re transforming through innovation by making bigger, more intentional bets to fuel our growth and create new experiences for consumers,” says Alan Kleinerman, Vice President of Disruption, Kraft Heinz.
“HEINZ REMIX is a great example of this consumer first approach to innovation. We’re changing the game for foodservice operators and sauce lovers – dipping will never be the same.”
“It’s more than a sauce dispenser; it’s an insights engine and business model enabler that will help us understand and respond to consumer trends and flavour preferences in real-time. Who knows – maybe our next new sauce combination will come from a superfan using HEINZ REMIX.”
TaylorMade Japan
Perfitly, an AI-based AR/VR fitting room solution that can be integrated into the e-commerce platforms of retailers, has announced a partnership with TaylorMade Japan, a subsidiary of TaylorMade USA, a manufacturer of golf equipment.
The technology enables TaylorMade’s apparel collection to be tried on before buying.
Through Perfitly’s widget shoppers can see and select the size and style of garments that will fit and look best on their body. They can try on multiple garments concurrently to build outfits.
Fortnum & Mason
ATG Danmon has completed a video production facility for the 181 Piccadilly headquarters of British retailer Fortnum & Mason.
The new system includes a Food and Drink Studio plus a dedicated control room. Created as a multipurpose resource on the store’s third floor, the studio incorporates a kitchen with remotely controlled cameras and adjustable lighting.
It is designed to be a creative hub for anyone with an interest in food and drink innovation, and will play host to over 100 Fortnum chefs as a production kitchen to create, taste and master recipes, supplying the Piccadilly store with the likes of Scotch Eggs and Beef Wellingtons.
